Social Media Marketing (SMM) Training in Chandigarh

CIIM.IN provide the SMM Training in Chandigarh. Social media marketing (SMM) is a form of Internet marketing that utilizes social networking websites as a marketing tool. The goal of SMMis to produce content that users will share with their social network to help a company increase brand exposure and broaden customer reach.

What Is Social Media Marketing?

Social media marketing refers to the process of gaining traffic or attention through social media sites.

Why to consider the power of SMM for your business?

1. Social media is a natural process on the web, your business will be exposed to a large group of people and you can increase your client base irrespective of the location and boundaries.

2. If your web page is successfully optimized it will increase the ranking of the website which will be helpful in boosting traffic and you will get a secured ranking in the established search engine.

3. It is a low cost involved marketing technique with surety of returns for any type of business model. If you will handle it on your own the cost will be limited and benefits will be more.

4. The Social media marketing technique will only help you in increasing traffic to already running campaigns of the company without interfering much.

Social Media Marketing Course Syllabus

  • Social Media Marketing Basics
  • Content Creation Fundamentals
  • What is Content Seeding?
  • Content Outreach
  • Google+ Marketing
  • Google+ Analytics
  • Facebook Marketing
  • Facebook Advertising
  • Facebook Analytics
  • Facebook Social Meta Data
  • LinkedIn Marketing
  • LinkedIn Advertising
  • LinkedIn Analytics
  • Twitter Marketing
  • Twitter Advertising
  • Twitter Analytics
  • Twitter Social Meta Data
  • YouTube Marketing
  • YouTube Advertising
  • YouTube Analytics
  • Pinterest Marketing
  • Pinterest Advertising
  • Pinterest Analytics
  • Instagram Marketing
  • Future Trends
  • Social Media Tools
  • SMM Strategies & Planning

Market Research & Analysis

  • Web Analysis
  • Products Analysis
  • Services Analysis
  • Category Analysis
  • Industry Analysis
  • Competitors Analysis
  • Case Studies
  • Market Research Project Reporting
  • Importance of Market Research & Analysis in Digital Marketing

How to Target Audience

  • How to reach to targeted Audience
  • What are the Search Engines?
  • Introduction to Website Traffic
  • Different types of Website Traffic
  • Introduction to Keywords
  • Introduction to SERP
  • Type of Keywords
  • Type of Searching
  • Introduction to Paid Search
  • Introduction to Organic Search
  • Keywords Research
  • Google Adword Keywords Planner Tool
  • Keywords Analysis
  • Introduction to Root or Primary Keywords
  • Introduction to Pharases Keywords
  • Introduction to Secondry Keywords
  • Introduction to Tertiary Keywords
  • Long Tail Keywords
  • Short Tail Keywords
  • Keywords v/s Services
  • Keywords v/s Products
  • How to prepare Services List
  • How to prepare Products List
  • Case Studies
  • Target Audience Project Reporting
  • Other Modules

    • SMM Activities List
    • SMM Case Studies