Digital Marketing Course for Doctors – Grow Your Practice Online
In today’s digital-first world, even the medical profession cannot afford to stay offline. Patients now search for doctors, clinics, and medical advice online. That’s why digital marketing for doctors has become a crucial skill — not just for hospitals and clinics, but also for individual practitioners.
If you’re a doctor looking to attract more patients, build a credible online presence, or even launch your telemedicine brand, a Digital Marketing Course for Doctors can empower you with the right tools and strategies.
Table of Contents
✅ Why Doctors Need Digital Marketing
1. Patients Are Searching Online
Over 70% of patients search online before booking an appointment. If your clinic isn’t visible, you’re losing patients to competitors.
2. Build Authority & Trust
With content marketing, blogs, YouTube videos, and testimonials, you can establish yourself as a thought leader in your medical niche.
3. Launch Your Own Teleconsultation Brand
If you offer virtual consultations, digital marketing helps you attract clients nationally and internationally.
4. Control Your Online Reputation
Manage Google reviews, doctor listing sites, and social media feedback effectively.
🩺 Who Should Take This Course?
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General Physicians
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Dentists
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Dermatologists
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Gynecologists
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Orthopedic Surgeons
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Pediatricians
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Psychiatrists
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Physiotherapists
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Homeopaths & Ayurvedic Doctors
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Clinic/Hospital Owners
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Healthcare Startups
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Telemedicine Practitioners
📘 What You Will Learn in the Digital Marketing Course for Doctors
| Module | Topics Covered |
|---|---|
| 1. Website & Landing Page | How to build a mobile-friendly clinic website, booking forms, and lead capture pages |
| 2. SEO for Doctors | Rank your clinic or profile on Google when patients search for services near them |
| 3. Google My Business (GMB) | Set up & optimize your GMB to appear in local searches & maps |
| 4. Google Ads | Run targeted campaigns like “Dentist near me” or “Best skin doctor in Chandigarh” |
| 5. Facebook & Instagram Ads | Target patients by location, age, interest — ideal for dental, skin, and wellness doctors |
| 6. YouTube Marketing | Start a YouTube channel to share health tips, awareness videos, and increase brand value |
| 7. Online Reputation Management | How to handle Google reviews, Practo, JustDial, and other listing platforms |
| 8. Content & Blog Marketing | Write and promote medical blogs that answer common patient queries |
| 9. WhatsApp & Email Automation | Send reminders, follow-ups, and newsletters to existing patients |
| 10. Telemedicine Marketing | Promote video consultation services across India and abroad |
🎓 Course Features
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🕒 Weekend & Evening Batches for Doctors’ Convenience
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🧑⚕️ Tailored Modules Specific to Medical Industry
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📂 Live Campaign Setup for Your Clinic
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🏥 Case Studies of Successful Doctor Campaigns
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✅ One-on-One Mentoring
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💼 Branding Support & Consultation
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📜 Certification + Lifetime Access to Resources
🚀 Benefits of Digital Marketing for Doctors
| Benefit | Description |
|---|---|
| More Patient Appointments | Appear at the top of search results and maps when people look for doctors in your area |
| Practice Growth | Expand from local visibility to national/international recognition |
| Improved Communication | Engage with patients via WhatsApp, email, and social media |
| Reputation Control | Actively manage online reviews and ratings |
| Lower Marketing Cost | More cost-effective than traditional print or TV advertising |
🏆 Why Learn with CIIM (Chandigarh Institute of Internet Marketing)?
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Trainer: Surjeet Thakur – 17+ years of experience in digital marketing
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Founder of CIIM & PPCChamp
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Trained over 165,000+ professionals, including doctors, clinics, and hospitals
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Successfully handled 350+ healthcare campaigns
🧪 Real Success Stories
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Dr. Meena Sharma, a dermatologist from Delhi, saw a 3x increase in appointments within 2 months of applying SEO & Google Ads.
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Dr. Rajeev Malhotra, a dentist from Ludhiana, now receives daily patient leads through Instagram Reels and local ads.
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A physiotherapy clinic in Mumbai now books 25+ online sessions monthly after running telemedicine-focused Facebook campaigns.
📋 FAQs – Digital Marketing for Doctors
Q. Can a doctor learn digital marketing without technical background?
Yes! The course is beginner-friendly and focused on healthcare use cases.
Q. Will I get leads for my practice?
Yes, you’ll learn how to generate targeted leads using Google Ads and local SEO.
Q. Is this course suitable for clinics or hospitals?
Absolutely. We also offer team training for medical institutions.
Q. Can I run ads on Practo or similar platforms?
Yes, and we’ll show you how to optimize them too.
Q. Do you offer one-on-one mentorship?
Yes, Surjeet Thakur personally guides many professionals on branding and growth.
📝 Enroll Today – Start Growing Your Practice Digitally
📍 Institute: CIIM – Chandigarh Institute of Internet Marketing
👨🏫 Trainer: Surjeet Thakur (Top Digital Marketing Expert for Healthcare in India)
📞 Call/WhatsApp: +91-73473-92745
🌐 Website: www.ciim.in
📧 Email: info@ciim.in
