Digital Marketing Course for Perfume Shop Owners
Why Perfume Store Owners Need Digital Marketing – Perfume buying is now visual, emotional, and digital. Customers search for “branded perfumes near me”, compare YouTube reviews, and buy directly from Instagram or DMs.
As a perfume shop owner, digital marketing helps you:
✅ Attract local and online buyers
✅ Promote premium, imported, or tester perfumes
✅ Reach wedding planners, gifting clients, and wholesalers
✅ Build a loyal brand using Instagram Reels & Google presence
Table of Contents
🌟 Benefits of Digital Marketing for Perfume Stores
📍 Rank on Google Maps for “perfume shop near me”
📸 Show off your premium perfume collection via Instagram
🧴 Sell directly through WhatsApp, Facebook, or your own website
🎁 Get bulk orders for weddings, birthdays, and gifting
💬 Educate buyers about fragrance notes and bestsellers
📚 Digital Marketing Course Syllabus for Perfume Store Owners
| Module | What You’ll Learn |
|---|---|
| Google My Business Optimization | Appear in local searches with reviews, ratings |
| Instagram Marketing | Reels for unboxing, scent layering tips, top sellers |
| WhatsApp Business Setup | Take orders, share perfume catalogs, customer queries |
| Facebook & Meta Ads | Run targeted ads for male/female fragrances, testers, combo deals |
| Google Ads | Attract nearby buyers searching for perfume shops |
| E-Commerce & Website Setup | Sell perfumes online without depending on marketplaces |
| Festive Promotions | Diwali, Valentine’s Day, Eid, and Rakhi perfume gift campaigns |
🧼 Who Is This Course For?
Branded Perfume Shop Owners
Local Fragrance Storekeepers
Attar (Itr) Sellers
Imported Perfume Distributors
Online Fragrance Resellers
🧾 What You Will Achieve
✅ More footfall from nearby high-intent buyers
✅ Direct online perfume orders through WhatsApp and Instagram
✅ Reach fragrance lovers through content and ads
✅ Build a recognizable perfume brand locally and online
✅ Compete with online platforms like Nykaa, Amazon & Ajmal
🕒 Course Details
Duration: 3 to 4 Weeks
Mode: Online or Offline (CIIM, Chandigarh)
Languages: Hindi + English
Level: Beginner to Advanced (no coding required)
Tools Covered: Google Ads, Instagram, Canva, WhatsApp, Meta Ads
🏫 About CIIM – India’s #1 Practical Marketing Institute
CIIM (Chandigarh Institute of Internet Marketing), led by Surjeet Thakur, has trained over 1.65 lakh students and helped thousands of small businesses.
We’ve helped perfume and fragrance shop owners grow 2x to 5x using custom marketing for luxury, local, and online buyers.
📞 Contact to Join the Course
Surjeet Thakur – Google Ads & Instagram Expert for Retailers
📧 Email: surjeet@ppcchamp.com
📲 Call/WhatsApp: +91-9915337448
🌐 Website: www.ciim.in
🌹 “Let your fragrances spread — not just through the air, but across social media, Google, and every digital shelf.”
