Case Study of Karan Singh – Digital marketing Student – CIIM

Case Study of Karan Singh – Digital marketing Student – CIIM

He is the most talented student @CIIM. At times, he is placed at Deftsoft – Digital marketing Company as a PPC Consultant.

Here we have few things that he has shared with us including his experience & knowledge at CIIM-Chandigarh Institute of Internet Marketing.

As said by Karan:

Hey friends!

My name is Karan Singh, basically I am from Pinjore. I have completed my b.tech from MIET college, Ambala in Mechanical engineering.

Karan Singh

But seriously I had no interest in mechanical stream so, I tried and join a company name “Milagrow humantech” in Gurgaon which is India’s number one company in robotics an run by the great Indian personality Mr.Rajeev karwal, the person who introduce reliance digital and Onida in India and among the India’s top paid CEO . I join that company as “Sales and service engineer”.

My work in that company is to sell their floor, window, pool and lawn robots. After some time due to my good performance they asked me to do institutional level marketing under my senior marketing manager-Mrs. Anku. Basically my work is to call boardline of five star hotels and ask them to appoint my meeting with chief engineer so that I can explain my Pool robots function to them and then I show them the live demo.

But due to some problem I have to leave that job soon. Initially I was going for MBA, then my senior

Mr. Anurag Yadav suggested me about digital marketing and tell me that digital marketing is a big boom to India right now and offline marketing is going to vanished very soon. So i decided to know more about digital marketing so i go for google search and found the Best institute in Chandigarh i.e.

“CIIM-Chandigarh Institute of Internet Marketing”

But I was not sure to join there so i take some demo classes and suddenly when i actually know what is actually digital marketing is then i start enjoying in learning that course. I consulted with my parents and join CIIM where i was trained under Mr. sandeep, who is very supportive and hardworking too.

He take one to one classes with flexible timing according to the student. There is no limitation on timings and we can also come to weekends for our doubt session. The best part of CIIM is that there is theoretical as well as 100% practical training on live projects. I have learned alot about Digital Marketing,  SEO, PPC, SEM, App Store Seo, SMO, ORM, Facebook Marketing, Email-marketing etc.

I also make a website www.travellersfantasy.com and done all SEO of website under my sir guidance too. There is not only daily classes routine but on weekend special classes about digital marketing trends also held to know better about the advance digital skills. Now before completing my training, in just two months CIIM faculty group provides Job assistance for two companies for job interview and due to hard work of CIIM faculty and my practice i am able to clear both the interviews in one single day. There were four rounds during interview. First one is written round, second is personal interview,third is technical one and after that in my fourth round i have to speak with company head.

Finally i got selected and going to persue my carrer in Deftsoft informatics as “PPC(Pay Per Click) Consultant” and now i am clear about my future. After 4-5 years i wanna open my own restaurant and Cafe in Manali which gonna be creative in design and service as my grandparents are from manali and all the marketing work i will do myself.

So this is what i want to share with all and personally i think we should persue what we like. if your passion became your career then it will be key of success for all.

Thank you CIIM
Karan Singh
PPC Consultant at DeftSoft Company