Build a Digital Marketing Team With Limited Resources and funds – Creating an effective digital team for a small business can seem like a daunting task – resources are limited, budgets are scarce and each moment spent on every project counts. A planned approach is, therefore, essential to ensure you are resourcing for the right digital areas – the ones that will bring the biggest benefits to your business.

I’ll take you through the 5 essential steps to build a digital marketing dream team focused on revenue and real, tangible results.

• PLAN. Create a digital marketing strategy
• REACH. Grow your audience online
• ACT. Encourage brand interactions and leads
• CONVERT. Increase sales through optimisation
• ENGAGE. Build customer loyalty and advocacy
• Resources. Tools to help you create and implement your plans

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Top factors that helped the site kick off fast and grow steadily – Once you sort out the content part, the next step is to start thinking of ways to increase your blog traffic and preferably your organic traffic which is the most valuable type of traffic. (more…)

Linkedin ads course in Chandigarh – CIIM provide the best training in Linkedin Ads. LinkedIn is the world’s largest professional network on the Internet with more than 225 million members in over 200 countries and territories. This is the online platform, where you can connect your profession members easily and you can check their previous work or company portfolio. LinkedIn provides you opportunity to share your views in 2.1 million groups. (more…)

When to use Facebook Ads? – Facebook and facebook ads are also a sales channel but that’s not their strongest area. They are more suitable for brand awareness, spreading the world, winning the social proof game, networking and connecting with your audience.

When you login to Facebook, your primary concern is not to find something to buy or to search for information but to see what your friends are doing, read news and interact with them. (more…)

CIIM Provide the best Mobile App Analytics training in Chandigarh. Once you’ve built a mobile app, you’ll want to acquire new users, engage them regularly, and generate revenue. But how do you do that? Take this self-paced online course on mobile app measurement to learn how Google Analytics data can help you make your app more discoverable and profitable. (more…)

CIIM Provide the best Training in Advertising Course. This course will cover all there is to know about display, native, social and video advertising online and how to use it to achieve your marketing goals, whether that be simply building brand awareness, generating leads or getting direct sales.

The course is aimed to give you insights into a host of display marketing channels. We’ll show you how to get your image and text ads on relevant websites using the GDN,  (more…)

Why MBA’s should start thinking Digital ?

The Indian online advertising market is a 4283+ crore market at present which equals to 12% of the total ad spends. On the other hand, traditional marketing mediums such as print and other media are on the decline. All these studies indicate that India will have 2.7 lakhs digital professionals manning the industry by 2016-17. (more…)

Best Tips for Successful Marketing Online

 1. Understand the buyer’s journey.

In the past we had many different lead offers using only discounts; everything from 20% off to buy-one-get-one-free.  Take a minute to understand your potential customers’ decision chain, and what’s most important to them. Once you do that, you can match the right offer.  We now offer a free trial of our product to get leads to the top of the funnel.  Then we try and educate them about the value of language learning, and throw in a tasty offer offer from time to time.  With this multi-staged approach, we’re beginning to see much higher conversion rates and lower CPA. (more…)

CIIM.IN Provide best Training in Facebook Marketing in Chandigarh, mohali and Panchkula. We provide 100% practical training with live projects. Over the past few years, Facebook marketing has become more and more challenging. Organic reach on Facebook is declining which means that fewer people are seeing your posts. Some businesses are considering abandoning Facebook, which is a huge mistake. Facebook is still the largest and most powerful social network and the best way to reach your customers and future customers. We’ll show you exactly how to stand out from the crowd and enhance your results on Facebook. (more…)

Guaranteed increase in, top positions, site traffic, site conversions and sales revenues.

Digital Marketing goes far beyond just selling products and services online with a website.  CIIM.IN Consultants have specialized tools at their disposal and can offer you a variety of solutions tailored specifically for your business. These Online Solutions can include technologies that make your day-to-day processes more efficient, saving you money on operational expenses, better sales and customer management options and affordable marketing services.

A well-integrated Digital Marketing Strategy is crucial to generate NEW CUSTOMERS, MORE SALES, enhancing your brand image, building consumer confidence, increasing their willingness to do business with you and converting them into actual customers.  That is just what we do! (more…)