Benefits of a Digital Marketing Course for Class 12 Students
Benefits of a digital marketing course for class 12 students – Owing to the ever-increasing competition and scarcity of jobs, students have started to look beyond traditional education streams such as medical, non-medical and commerce. Class 12 students are now more open to pursuing their passions as professions or to try relatively-new and emerging fields such as digital marketing.
What is Digital Marketing?
In simple words, digital marketing is a broad name for any kind of advertisement or promotion that is done through the internet and online-based digital technologies like computers and mobile phones. Notably,
the global digital marketing industry has been valued at an enormous $322 billion;
so just imagine the number of opportunities that one can come across by just giving 3-6 months to a digital marketing course.
A few interesting digital marketing facts
- Google receives more than 78,000 searches every second
- Roughly 93% of all online transactions start with a search engine
- In 2018, more than 281 billion emails were exchanged on an average in a single day
- More than 3.2 billion individuals use social media
- More than 50% of all online purchases are now completed using mobile devices.
The above-mentioned figures and stats provide us with a clear idea as to what scope and great potential does the digital marketing industry hold, especially in the post-coronavirus world, where going online has become a necessity for every existing and new business.
Start with digital marketing right after class 12
The best thing about digital marketing is that literally anybody can begin in the field, without any technical skill set or pre-acquired knowledge. Since the minds of students are at their peak in terms of creative power during their senior secondary or college education, they can easily gain expertise and skills that the modern-day digital marketing industry seeks.
The only prerequisites that 12th class students need to learn digital marketing concepts is the basic knowledge of how to use a computer and a search engine such as Google and Bing.







