See why many renowned brands have changed their brand name.
Business/Brand name plays an important role in the branding of the company. Among other factors, brand name not only improves branding but also helps to communicate with target audience by creating a recall value for the brand itself. Continue reading
See How Brands are Showing their Marketing Skills on Social Media with Sacred Games 2 Theme Posts
The wait is over! Netflix Original Sacred Games Season 2 has released and brands on Social Media are going crazy over it. Social Media and the internet is flooded with the famous dialogues and iconic characters from the series.
Based on Vikram Chandra’s Novel, Sacred Games Season 1 was launched in the year 2018 which was very much liked by the audience and left them look for more.
On 15th August, i.e. 73rd Independence Day Netflix released the next season of the series.
The reviews and good response from the audience, certainly bring it to the trending topic on the social media and the internet. #SacredGamesSeason2 fever on social media make brands to join the trending topic and made best of the opportunity through moment marketing.
1. Godrej Nature’s Basket
2. Brand Factory
3. Dominos India
4. Rite Bite Max Protein
6. Lenovo Smart
Internet is the first stop of information for all these days. All thanks to Google, where we can find answers to all our queries. Even its unique features tell us which topics are trending with their search volume. Continue reading
As Chandrayaan-2 Soars, Brands give a Digital Salute to the Accomplishment of ISRO.
On 22nd July in the history it’s a proud day for India as Chandrayaan 2, India’s mission to the Moon, launched. The occasion was celebrated in whole country with wishes from celebrities, sportspersons, and businessmen among many more. Continue reading
Facebook has finally announced Crytocurrency, Libra which enable you to send money and buy things with nearly zero fees. Continue reading
Bing is a Search Engine, launched in 2009 and owned by Microsoft. It is the third largest search engine with a volume of 4.58%, after Google (77%) and Baidu (14.45%).
Bing now earns Microsoft a whopping $7.5 billion ad revenue per year. This money mainly comes from web search where the companies pay it to have their ads place on top of its search results page.
Bing, of course, is no competition to Google just yet. While Bing made $7.5 billion in 2019, Google made a whole $120 billion from its own search, making Bing’s numbers look tiny in comparison. But Bing’s $7.5 billion figure is not to be taken lightly.
However, Bing appears to have quietly found an audience. Netting nearly 1.36 billion visits a month, 42 percent of the traffic comes from the US. Bing’s relative anonymity appears to have helped too — while Google and Yahoo are banned in China but Bing is not banned in the country, which leads to a full 11 percent of its traffic coming from China.
How does Bing deal with this tough competition?
When Bing was launched, it had referred to as a “Decision Engine”. It has been a place where people could find answers, as opposed to Google which could only regurgitate information.
There are many things that Bing does better than Google. Image & Video search being the few. People who are big on these searches have switched their search engine preferences.
Also, Bing comes pre-installed in all the Window‘s PCs and Laptops making it easily accessible to the users.
The Success Story Of Lijjat Papad
Lijjat Papad, is one of the oldest organisation manufacturing products, from papads, masalas, wheat flour, chapatis, to detergent powder, detergent cake and liquid detergent. Continue reading